Effective Date: 1/1/2026

The Southwest Alliance Group LLC powered by Real Broker (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, protect, and share personal information obtained through our website and related services. By using this website, you consent to the practices described in this Privacy Policy.

Information We Collect

We may collect personal information that you voluntarily provide, including but not limited to:

• Name
• Email address
• Phone number
• Property address or home search criteria
• Information submitted through contact forms, home valuation tools, scheduling links, or newsletter sign-ups

How We Use Your Information

We use the information collected to:

• Respond to inquiries and provide real estate services
• Assist with buying, selling, or investing in real estate
• Send property listings, market updates, and relevant information
• Schedule showings, consultations, and follow-ups
• Manage client relationships through our CRM and transaction systems
• Improve our services and communication
• Comply with legal and regulatory requirements

Text Messages & Email Communication

By providing your phone number or email address, you consent to receive communications from The Southwest Alliance Group LLC powered by Real Broker, which may include:

• Phone calls, emails, and text messages
• Property updates, market information, and listings
• Appointment confirmations and follow-up communications

Message and data rates may apply. You may opt out of communications at any time by replying STOP to text messages or using the unsubscribe link in emails.

Data will not be shared with third parties for marketing or promotional purposes. Terms and Conditions
1. We use SMS to confirm appointments, send reminders, and notify clients of schedule updates or important changes.

2. You can cancel the SMS service at any time. Just text “STOP”. After you send the SMS message “STOP” to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time, and we will start sending SMS messages to you again.

3. If you are experiencing issues with the messaging program, you can reply with the keyword “HELP” for more assistance, or you can get help directly at [email protected].

4. Carriers are not liable for delayed or undelivered messages.

5. As always, message and data rates may apply for any messages sent to you from us and to us from you. Message frequency may vary. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.

6. If you have any questions regarding privacy, please read our privacy policy: Privacy Policy

Sharing of Information

We do not sell your personal information. We may share your information only when necessary, including:

• With real estate professionals involved in your transaction (agents, lenders, title companies, inspectors, and escrow providers)
• With trusted service providers that support our business operations, CRM, marketing platforms, or transaction management systems
• When required by law, regulation, or legal process

All third parties are required to maintain the confidentiality and security of your information and may only use it for authorized purposes.

Data Security

We take reasonable administrative, technical, and physical measures to safeguard your personal information. While no method of transmission or storage is 100% secure, we strive to protect your data from unauthorized access, misuse, or disclosure.

Third-Party Links

Our website may contain links to third-party websites. The Southwest Alliance Group LLC powered by Real Broker is not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies separately.

Your Privacy Rights

Depending on your location, you may have the right to:

• Request access to your personal information
• Request corrections or deletion of your information
• Opt out of marketing communications

To exercise these rights, please contact us using the information below.

Updates to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with an updated effective date.

Contact Us

If you have questions about this Privacy Policy or how your information is handled, please contact:

The Southwest Alliance Group LLC powered by Real Broker
📧 [email protected]